Episode 9
Ilise Benun on talking about what you do
The recording of this episode is no longer available. The show notes are below.
Hosted by Jake Jorgovan
Show notes
One of the biggest mistakes new freelancers make is in how they describe what they do.
In this episode of The Creative Freelancer Show, Ilise Benun of Marketing Mentor teaches a framework for how to talk about what you do to potential clients.
This is a framework that can be used online, at networking events or even in casual conversation.
Mentioned in this episode
- Marketing Mentor (opens in a new tab)
- Elevator Pitch Worksheet
- The Designers Guide to Marketing and Pricing (opens in a new tab)
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Jake Jorgovan
Jake works with enterprise leaders on marketing strategy and executive talent. He co-founded Alpha Apex Group, founded Content Allies, owns Listen Network and is a partner in Fieldtrip, a group of marketing agencies. He founded Lead Cookie and later sold it.