147: Networking through podcasts with Steve Gordon
Update: Since launching this podcast I am excited to announce that Content Allies is now focused 100% on podcast production services. See how we stack up to the competition in our article on top podcast production companies & agencies.
In this week’s episode, Steve Gordan joins us who also happens to host podcasts of his own. In fact, we dive specifically into how podcasts can be a great tool to use to help grow your business. Steve is the Founder of Unstoppable CEO and specializes in helping agencies get great clients who are ready to hire you.
With all the noise out there between marketing strategies, business funnels, and complex sales training programs, you need a unique way to develop trust with people. You need to strategically build relationships with other people and approach them in a different way. In fact, one of the things we touch on in this episode is how you can simplify your business just simply by aligning with human behavior.
This episode should have you asking yourself how you think of using podcasts for your business. An audience is great, but the relationships that you build from the podcast interviews are the ones that you can nurture and expand on to grow your business.
Listen in and get some great tips on why committing to your podcast long-term is the way to go. When you’re done, visit UnstoppableCEO.net/nopants to get a copy of the last book Steve wrote called “The Exponential Network Strategy.”
Resources mentioned in this episode:
This show is brought to you by Content Allies
Content Allies turns consultants into thought leaders through content marketing.
Our team interviews you live and then turns your expertise into marketing content to grow your business and establish you as an industry thought leader.
Learn more at ContentAllies.com or download a free copy of our book, "The Consultants Path to Thought Leadership."