Show notes
- Guest
- Damian Thompson
If you’re thinking about hiring a salesperson for your business, you NEED to give this episode a listen. Damian Thompson (opens in a new tab) and I discuss the reasons behind why we cringe when someone says, “I’ve got a sales problem- so I’m going to hire a salesperson.” This is the wrong mindset!
Damian is the Founder & Chief Training Officer of Salesability (opens in a new tab). He’s been involved in software services and consultative selling since the mid-to-late 90s, so he knows a thing or two when it comes to when, or why, you should be hiring a salesperson. He’s always been “that” guy who was sent off to start selling and building a team in different locations around the world. He’s helped countless amounts of people who were small business owners who didn’t see themselves as a salesperson but needed to utilize sales to grow their business.
Trust me when I say this episode is extremely important to listen to and will change your perspective when thinking about sales for your business. There’s a robust amount of information here- everything from “why” you want to hire a salesperson, the misunderstandings people have about a salesperson’s role in your business, to the processes you should have in place when hiring one. This is a subject I feel passionate about and hope you will find this truly useful for your business.
This show is brought to you by Lead Cookie
Lead Cookie is a done-for-you LinkedIn Lead Generation service (opens in a new tab). We manage your LinkedIn profile and start warm conversations between you and your ideal customers. Guaranteed leads in 30 days or your money back. Learn more at Leadcookie.com (opens in a new tab)
Jake Jorgovan
Jake works with enterprise leaders on marketing strategy and executive talent. He co-founded Alpha Apex Group, founded Content Allies, owns Listen Network and is a partner in Fieldtrip, a group of marketing agencies. He founded Lead Cookie and later sold it.