Show notes
- Guest
- Brian Burns
This week I had the pleasure of chatting with Brian Burns (opens in a new tab), host of a network of podcasts, including The Brutal Truth About Sales & Selling (opens in a new tab) podcast and the B2B Revenue Leadership (opens in a new tab) podcast.
Brian worked in software enterprise sales for 25 years before going out on his own. Today, he's built up such a stellar podcast following that he's able to work full-time on creating value through podcast content.
In this episode, we discuss the complex sale and how to sell to bigger companies. If you're stuck in your comfort zone and only selling to SMBs, tune in to hear Brian's advice on how to level up and what to expect when selling to bigger companies.
This show is brought to you by Lead Cookie
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Jake Jorgovan
Jake works with enterprise leaders on marketing strategy and executive talent. He co-founded Alpha Apex Group, founded Content Allies, owns Listen Network and is a partner in Fieldtrip, a group of marketing agencies. He founded Lead Cookie and later sold it.