Top 10 Sales Influencers Worth Following in 2025 - Reviewed
Sales are harder than ever in 2025. Buyers are more informed, and competition is fierce.
A recent report shows that only 47% of sales reps consistently hit their quotas.
If you're not learning from the best, you're falling behind.
You need better strategies, sharper messaging, and real-time insights.
Here are the top 10 sales influencers worth following in 2025.
Keep reading to find the voices shaping the future of sales.
What You’ll Learn from These Sales Influencers
Following the right sales influencers gives you a tactical edge. Their content delivers proven strategies backed by real numbers—not theory.
Here’s what you get from paying attention:
Refined outreach techniques that actually convert
Playbooks for prospecting at scale without burning leads
Frameworks for structuring your pipeline from top to bottom
Messaging strategies built around relevance, not volume
Insights on sales tech, hiring, and GTM alignment
If you're leading a team or carrying a quota, their content helps you make smarter decisions faster.
Top Sales Influencers to Follow in 2025
1. Gary Vaynerchuk | @garyvaynerchuk
General information
Topics: Entrepreneurship, sales strategies, marketing, motivation, emotional intelligence
Self intro: “Chairman – VaynerX, CEO – VaynerMedia, Creator – VeeFriends”
Other channels: Website | YouTube | TikTok | Instagram | Facebook
Contact details: gary@vaynermedia.com
Gary Vaynerchuk, widely known as Gary Vee, is a serial entrepreneur and the chairman of VaynerX, CEO of VaynerMedia, and creator of VeeFriends.
He's also a six-time New York Times bestselling author. Gary is renowned for his actionable advice on entrepreneurship and sales.
His content emphasizes the importance of self-awareness, empathy, and adaptability in building meaningful relationships and driving success.
With a massive following on platforms like LinkedIn and Twitter, Gary shares insights that are both motivational and actionable. His leadership and sales approach is about emphasizing the power of emotional intelligence in building meaningful relationships and driving success.
2. John M Barrows | @johnbarrows
General information
Topics: Sales Training, JB Sales Learning Lab, Sales Strategy, B2B Sales, Sales Leadership, Salesforce, LinkedIn, Authenticity in Sales, Prospecting Techniques, LinkedIn, Sales Enablement
Self intro: “I can help you sell better without losing your soul”
Other channels: YouTube | Instagram | TikTok
Contact details:
John M. Barrows is the CEO of JB Sales, a leading sales training company that has worked with top organizations like Salesforce, LinkedIn, Amazon, and Google.
With over 25 years of sales experience, he has held every role from making 400 dials a week to being the VP of Sales of a self-funded startup that sold to Staples.
John is also the host of the "Make It Happen Monday" podcast, where he shares actionable sales tips and brings on industry leaders.
He is a LinkedIn Top Voice and has been recognized as a "game-changing influencer" by Salesforce and one of the top 30 social salespeople in the world by Forbes.
John's philosophy centers around believing in what you do, striving to get 1% better every day, and making things happen through hard work.
He emphasizes the importance of authenticity and caring in sales, advising sales reps to focus on quality over quantity and to build genuine relationships with prospects.
3. Jill Konrath | @jillkonrath
General information
Topics: B2B Sales Strategies, Sales Productivity, Time Management, Prospecting Techniques, Sales Enablement, Agile Learning in Sales
Self intro: “With Jill's game-changing strategies, salespeople acquire new clients, minimize losses to "no decision" and slash months off their sales cycle.”
Other channels: Website | YouTube | Facebook
Contact details: n/a
Jill Konrath is a renowned sales strategist, speaker, and author, celebrated for her innovative approach to sales and the challenges that come with it.
With a career spanning over three decades, she began at Xerox, where she was frequently recognized for superior performance as both an account executive and regional sales manager.
She then moved into computer sales and immediately became the International Rookie of the Year and a consistent top performer. Jill is the author of four bestselling books: Selling to Big Companies, SNAP Selling, Agile Selling, and More Sales, Less Time.
Her work focuses on helping salespeople navigate the complexities of today's market by providing practical, research-backed strategies.
Konrath has been recognized by Salesforce as one of the top sales thought leaders of the 21st century and has been featured in The Story of Sales documentary.
Currently, she is dedicating her efforts to her new initiative, What's Really Possible, aiming to create positive change in a polarized world.
4. Morgan J Ingram | @morganjingramamp
General information
Topics: Sales development, go-to-market strategy, content creation , personal branding, b2b influencer marketing, AI in sales
Self intro: “Turn LinkedIn Into Your #1 Pipeline Channel
Guiding B2B sales teams to leverage LinkedIn the right way”
Other channels: YouTube | Instagram
Contact details: morgan@morganjingram.com
Morgan J. Ingram is a dynamic B2B sales strategist and the Founder and CEO of AMP Creative, a go-to-market (GTM) production company that helps businesses drive sales through account-based content.
With a decade of experience in pipeline generation and content creation, Morgan has trained thousands at major tech companies, including Salesforce, Google, and Slack, solidifying his spot as a go-to B2B sales and marketing expert on LinkedIn and beyond.
Morgan began his career as a Sales Development Representative (SDR) and quickly recognized the power of content in generating sales pipelines.
He started creating content on LinkedIn in 2016, sharing best practices and his sales journey, which led to training roles at leading tech companies.
5. Daniel Disney | @danieldisney
General information
Topics: LinkedIn Strategies, Social Selling, Sales Training, Digital Marketing, Lead Generation
Self intro: “Founder & Owner of The Daily Sales 800K+ LinkedIn Followers - 2 X Best Selling Author - Entrepreneur - Keynote Speaker - Advisor”
Other channels: Website | Facebook | Instagram
Contact details: danieldisney@thedailysales.net
Daniel Disney is a leading authority on LinkedIn and social selling.
As the founder of The Daily Sales, he has built one of the largest online sales communities, reaching over 10 million people monthly.
Daniel has authored two best-selling books, The Ultimate LinkedIn Sales Guide and The Million-Pound LinkedIn Message, providing actionable strategies for sales professionals.
With over 1 million followers on LinkedIn, he shares actionable insights on leveraging social platforms for sales success.
Daniel's expertise has earned him recognition as a Top 100 Global Sales Guru and Most Influential Sales Expert. He also hosts The Social Selling Podcast, where he discusses the latest trends and techniques in digital selling.
Through his training and speaking engagements, Daniel empowers sales teams to harness the power of LinkedIn for lead generation and revenue growth.
6. Kyle Coleman | @kyletcoleman
General information
Topics: sales development, sales babble podcast, go-to-market strategy, sales babble podcast, AI in sales, future proof your business with gtm ai, revenue operations, cross-team alignment, sales enablement
Self intro: “Sales & Marketing leader with a passion for people development, identifying & solving problems, creating & optimizing processes, and unifying departments across the revenue org.”
Other channels: Website
Contact details: n/a
Kyle Coleman is the CMO at Copy.ai and a standout voice in the sales and marketing space.
He’s known for his sharp takes on go-to-market strategy, sales development, and the smart use of AI in revenue teams.
Before Copy.ai, Kyle helped scale Looker from a tiny team to a $2.6B acquisition by Google and later led growth at Clari, where he helped 8x revenue over five years.
His LinkedIn content is a goldmine for SDRs, marketers, and sales leaders who want to cut through the noise and focus on what works.
Kyle’s not into fluff - he’s all about practical advice, alignment across teams, and eliminating what he calls “GTM bloat.” Outside of work, he’s a runner, podcast junkie, and proud corgi owner.
7. Anthony Iannarino | @iannarino
General information
Topics: b2b sales strategies, value creation, sales leadership, sales process optimization, sales training and coaching
Self intro: “🌟 Founder @thesalesblog, 5X 📚 bestseller, 🌍 speaker, top consultant 💼, 10-figure biz builder. Co-founder Iannarino Fullen Group. Let's connect! 🔥”
Other channels: Website | YouTube | Facebook | Instagram
Contact details: iannarino@gmail.com
Anthony Iannarino is a seasoned B2B sales expert, speaker, and author with a career spanning over three decades. He began his sales journey at the age of fifteen, making his first cold call as the first employee in his family's staffing firm.
Anthony has authored several bestselling books, including The Only Sales Guide You'll Ever Need, The Lost Art of Closing, Eat Their Lunch, Elite Sales Strategies, and Leading Growth. His methodologies, such as Level 4 Value Creation™ and Building Consensus, have been instrumental in helping sales organizations achieve transformational results.
Through his daily blog at The Sales Blog, Anthony shares valuable insights on modern sales strategies, emphasizing the importance of creating value and leading clients to success.
He also co-founded the OutBound Conference, a premier event focused on sales prospecting, pipeline, and productivity. Anthony's approach combines personal experience with innovative strategies, making him a trusted voice in the sales community.
8. Lori Richardson | @scoremoresales
General information
Topics: B2B Sales Strategy, sales team development, diversity and inclusion in sales, women in sales leadership, sales coaching and training
Self intro: “We solve B2B sales problems; Author, Sales strategist to c-level.”
Other channels: Website | YouTube | Instagram
Contact details: lori@scoremoresales.com
Lori Richardson is a seasoned sales strategist and the founder of Score More Sales, a consultancy dedicated to helping mid-sized companies enhance their sales performance.
With over 15 years in B2B sales, Lori has leveraged her experience to train and coach sales teams across various industries, including technology, financial services, and manufacturing.
She is also the President of Women Sales Pros, an organization committed to increasing the representation of women in sales and sales leadership roles.
Lori's book, She Sells, offers insights into attracting, promoting, and retaining great women in B2B sales.
Through her award-winning podcast, Conversations with Women in Sales, she amplifies the voices of women making significant strides in the sales industry.
Recognized by Forbes as one of the "Top 30 Social Sales Influencers," Lori continues to be a leading voice in promoting diversity and excellence in sales.
9. Cynthia Barnes | @cynthiabarnes
General information
Topics: Women in sales, sales training, diversity and inclusion, leadership development, empowerment strategies
Self intro: “Thank You; It's True.™ Founder | Fortune 500 & TEDx Speaker | Empowering Women to Own Their Ask™ & Command Their Worth | Executive Confidence Expert | LinkedIn Top Voice”
Other channels: Website | YouTube | Instagram | Facebook
Contact details: hello@cynthia-barnes.com
Cynthia Barnes is a powerhouse in the sales world, known for her unwavering commitment to empowering women in sales. As the founder and CEO of the National Association of
Women Sales Professionals (NAWSP), she has dedicated her career to helping women reach the top 1% in sales.
Cynthia's approach is rooted in the belief that women possess unique strengths that, when harnessed, can lead to exceptional sales performance.
She is the creator of THRIVE: Success Strategies for Women in Sales, the first and only women-centric sales training program delivered to over 500 companies, including Toyota, Google, and Michelin.
Her insights have been featured in over 250 major media outlets, including the Wall Street Journal and Business Insider.
Cynthia is also the host of the podcast "Unstoppable," where she shares strategies for success and interviews with top sales professionals.
Her book, Reach the Top 1%: A Strategic Game Plan for Warrior Women in Sales, offers a roadmap for women aiming to excel in the sales industry.
Cynthia's mission is clear: to shatter the glass ceiling and create a more inclusive and empowering sales environment for women everywhere.
10. Ryan O'Hara | @ryanmohara
General information
Topics: Creative prospecting, predictable revenue, personalized marketing, marketing strategy, sales strategy, lead generation, sales enablement
Self intro: “Founder of Pitchfire... a place where sales people can buy your attention.”
Other channels: Website | Instagram
Contact details: n/a
Ryan O'Hara is a creative force in the sales world, known for his innovative approach to prospecting and marketing.
As the former VP of Growth and Marketing at LeadIQ, he championed the idea that sales are an intensely creative job, encouraging sales professionals to embrace their creative side to stand out from the crowd.
Ryan's strategies often involve personalized and unconventional outreach methods, such as writing short songs for prospects or creating humorous videos, which have led to impressive response rates.
He believes that personalizing prospecting efforts and showing genuine interest in potential clients are key to successful sales interactions.
Currently, Ryan is the founder of Pitchfire, a platform designed to transform how salespeople connect with potential clients by allowing them to pay attention in a respectful and engaging manner.
Wrapping Up
You've just explored the insights and innovations from the top 10 sales influencers shaping the industry today.
Each brings unique strategies and real-world experience that can elevate your sales game. Whether it’s mastering social selling with Daniel Disney or navigating B2B strategies with Anthony Iannarino, their advice is invaluable.
Dive deeper, follow their content, and integrate their sales tactics into your daily practices.
Remember, staying updated and adaptable in sales is essential for staying ahead in this competitive field.
Start following these leaders and make your mark.