107: Why you should talk prospects out of working with you with Jonathan Stark

107: Why you should talk prospects out of working with you with Jonathan Stark

In this episode, we interview Jonathan Stark who is a business coach for independent software consultants.

In this interview, we dive into Jonathan's background and how he found his super defined niche which enabled him to charge premium rates for his services.

We also dive into this concept on why you should talk prospects out of working with you. It's a contrarian concept at first but by the end of this interview, I am confident you will agree.

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106: Winning Enterprise Clients with Jonathan Dison

106: Winning Enterprise Clients with Jonathan Dison

Today I am honored to have Jonathan Dison of Benchwatch and Lightrock Consulting.

In Jonathan's previous consulting experience he has clients as Chevron, Tyson, Microsoft and quite a few other large clients.

In this interview, we dive in with Jonathan on how he got his consulting firm built up and advice he has for other consultants to get into those large enterprise clients.

This interview is jam-packed with 2-3 big ideas that will show you how to get in with enterprise clients.

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102: Building a $500k MRR productized service with Russ Perry

102: Building a $500k MRR productized service with Russ Perry

This is the second time we have had Russ on the show although in between he grew Design Pickle from $100k MRR to $500k+ MRR.

Needless to say, Russ is crushing it.

In this episode we talk more about how Russ has grown as an individual in order to get his company to this level.

We talk about Russ's new book The Sober Entrepreneur which I highly recommend.

And we riff on many of the other lessons Russ has learned through building up his Design Pickle empire.

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100: Tax Reduction Strategies for Agencies and Consultants

100: Tax Reduction Strategies for Agencies and Consultants

As crazy as it sounds, I am a geek when it comes to taxes. I leverage every possible thing I can when it comes to deductions and have event spent two years of my life abroad to reduce my taxes.

That is why I am excited to bring you this interview with [Craig Cody] where we talk about all of the opportunities that small business owners have for tax deductions.

This episode is full of tax specific advice for U.S. residents so hopefully you find it useful.

 

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099: Creating the Amazon logo with David Turner of Turner Duckworth

099: Creating the Amazon logo with David Turner of Turner Duckworth

In this episode of the Working Without Pants podcast I am honored to bring you this amazing interview with David Turner of Turner Duckworth.

You may have seen the work that David's firm has created before...

They are only responsible for Coca Cola's iconic branding and the Amazon logo...

Yes, that's right. They did the freaking Amazon logo.

This interview is incredible as we dive into David's journey, how he has built up such an incredible company and company culture.

I hope you enjoy!

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098: How to close outbound leads with Liston Witherill

098: How to close outbound leads with Liston Witherill

One of the biggest challenges with running a done-for-you B2B lead generation service is seeing a lot of leads NOT turn into sales calls and never have the chance to become closed deals.

It doesn’t matter how many leads we send a business if they can’t create new business from those leads.

This article is based on the interview posted below which is a conversation between Liston Witherill and myself all about closing outbound leads.

More leads can even be bad for your business if you don’t know how to turn them into sales calls and close more deals.

The goal of this post is to make sure you don’t end up in the position where more leads are hurting your business. I want you to be able to handle more leads, have more sales calls, and close more deals with confidence.

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097: How to generate leads on Linkedin - Part 3

097: How to generate leads on Linkedin - Part 3

This episode is the third and final part of our LinkedIn lead generation series.

We’re going to dive deeper into what you do when you start generating those leads and people actually start conversing with you.

The inspiration for this series was my new company, LeadCookie.com, where we manage and handle the entire LinkedIn lead generation process. If you’re a well-niched business, reach out and see how we can help.

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096: How to generate leads on Linkedin - Part 2

096: How to generate leads on Linkedin - Part 2

This is part 2 in our 3-part series on LinkedIn lead generation.

In this episode, we’re going to dive in on how to use outbound connection requests to generate leads and conversations on LinkedIn.

With my new service, Lead Cookie, we generate leads for our customers on LinkedIn. We’ve had some people who literally told us they need us to stop, because we were generating more leads than they could handle.

If you don’t have time to optimize your LinkedIn profile and use all its capabilities to generate leads, find us at LeadCookie.com.

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095: How to generate leads on Linkedin - Part 1

095: How to generate leads on Linkedin - Part 1

Welcome to the first of a 3-part solo series on Linkedin prospecting.

As you know, one of the main areas I focus on is helping agencies and consultants get new clients. While I used LinkedIn a lot for research, I didn’t really know much about using it for lead generation.

I decided to change that, and after implementing tactics and strategies to do this, I had 40 strong leads and closed at least $30,000 in business in just a few months.

In this episode, I’m going to talk about profile optimization and how to ramp up traffic to your LinkedIn profile.

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094: Doing good in the world is good for business with Justin Ahrens

094: Doing good in the world is good for business with Justin Ahrens

I am super excited to have Justin Ahrens of Rule 29 on the show today.

On the side of his firm, Justin launched an initiative called Wheels 4 Water, where he’s raised over $200,000 for a non-profit focused on providing clean drinking water in Africa.

What’s cool about our conversation today is that Justin shares why it’s easier to set up a non-profit by not actually setting one up. We also talk about why Justin started this initiative and how it’s opened up big doors for his primary agency.

If you are in a spot where you want to do more good in your business and see it grow as you do that, this is the episode for you.

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093: Building a package design agency with Richard Shear

093:  Building a package design agency with Richard Shear

I have an awesome interview for you today with Richard Shear from Invōk Brands.

Richard’s company is pretty incredible. They are a package design agency that has been around for many, many years in different names and iterations. Invōk Brands has an impressive resume of clients, starting off with Johnson & Johnson.

I sat down with Richard at the HOW Design Live Conference and we discussed his story of kicking off his agency with Procter & Gamble and how he’s been able to maintain his business through challenging times like the recession.

If you’re in the early stages of your creative agency, you are going to get a ton of value out of this episode.

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092: Narrowing your focus with Jeremy Loyd

092: Narrowing your focus with Jeremy Loyd

On this week’s episode of the Working Without Pants Podcast, I sit down with the Jeremy Loyd, Creative Director at Sparkbox. Sparkbox is an Ohio based web design and development agency with about 30 team members on board.

In this interview, I got to talk to Jeremy about how Sparkbox got started out, the unique approach they took to niching down, and the ways they get new clients.

I had a great time talking with Jeremy, and I hope you get a ton of value out of this episode.

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091: Using content as a form of outreach with Ryan Robinson

091: Using content as a form of outreach with Ryan Robinson

I got the pleasure of catching up with Ryan Robinson at the HOW Design Live conference.

Ryan runs a content marketing consultancy and has some big clients like LinkedIn and Zendesk. In addition to that, Ryan is a contributor at Inc., Forbes, and Entrepreneur Magazine.

Not only does he have a ton of experience in writing great content, Ryan really stands apart because of his ability to get that content in front of as many people as possible.

In this episode, Ryan talks about how he landed some of these huge clients and contributorships. He lays out some great strategies to help others get their content noticed, pitch guest posts, and become contributors.

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090: Better clients with bigger budgets with Ilise Benun

090: Better clients with bigger budgets with Ilise Benun

Ilise has been on the show before, and I had the opportunity to catch up with her at the HOW Design Live conference to see what she is up to these days.

Ilise runs Marketing Mentor, a company focused on helping creative clients get better clients with bigger budgets.

In this episode with Ilise, we dive into her story, how she got started, some of the biggest mistakes she’s seen creatives make, and some of the best growth tactics she’s seen as well.

Ilise shares a ton of great insights in this episode, and I absolutely love having her on.

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089: Building a boutique 2-person consultancy with Bright Umbrella

089: Building a boutique 2-person consultancy with Bright Umbrella

I recently attended the HOW Design Live Conference and had the opportunity to meet up with Lea and Emily from Bright Umbrella. Bright Umbrella is a 2-person design and development agency that focuses on the education sector.

In our interview, I got to talk to Lea and Emily about how they started out, what they have learned, and some of the things they are doing to grow their business today.

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088: Win clients with speaking engagements with Gene Hammett

088: Win clients with speaking engagements with Gene Hammett

My guest on this week’s podcast, Gene Hammett, is an expert at growing business through speaking. He is also host of the Leaders in the Trenches podcast, which is focused on building authority through speaking engagements.

I had a great time talking with Gene. He has tons of knowledge and ideas to help you avoid the typical marketing “funnel frenzy” as he calls it. I learned a lot from this episode, and I hope you get a lot out of it as well.

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