Creativity. There are few sellable goods or services that have such a wide range of pricing as creative work.
Why is it that one painting can cost millions of dollars, while another can't even be sold?
Why is that one designer can charge 10x what another designer charges for the exact same service?
My goal with this post is to share with you two examples of creative pricing in action, and then explain to you why they are priced the way they are.Read More