podcast promotion strategy

Articles

• Podcast marketing strategy: organic and paid tactics

  A podcast marketing strategy for a company show: who it is for, the tactics to run on every episode, when paid promotion helps and what to measure.

  B2B podcastingPractical guideApr 29, 2024

• How Often Should a B2B Podcast Publish?

  How often a B2B podcast should publish: when weekly, twice a month or monthly fits, weighed against guests, approvals, promotion and the show's goal.

  B2B podcastingPoint of viewOct 17, 2022

• B2B podcasting guide: why to start and who should run it

  A B2B podcasting guide for leaders: what a company show is for, whether to build a team or hire a production company, and how to plan and launch it.

  B2B podcastingPractical guideMar 2, 2022