Beauty Marketing Agencies: 26 Firms Compared by the Job You Need

Alioze's clients page names Dior, Filorga, SVR, Jurlique and Cattier among the logos it shows, and says the agency has supported more than 350 businesses of all sizes since 2008, including many outside beauty. The page shows logos only; it does not describe the work done for any of them.

Its beauty page covers e-commerce and showcase sites, brand image, content and newsletters, press and digital relations, and social media management, for perfumery, skincare, hair care, makeup brands and cosmetic laboratories.

Amp's Aquaphor campaign moved the skin care brand away from clinical messaging toward everyday healing moments, from running to tattoo care. The case, posted in 2024, reports 30M impressions at launch and a 97.9% view-through rate across connected TV platforms.

Its beauty and personal care services include brand and communications strategy, integrated campaigns, omnicommerce shopper marketing, customer loyalty programs, e-commerce, 3D product renders, social media and media planning and buying.

For Kayali's fragrance product relaunch, Base Beauty reports 3x earned media value versus spend, 120M+ media impressions and 125% more content than typical activations, from a program of PR, influencer and creative work. Its case-study index (opens in a new tab) also lists work for ZO Skin Health, Revision Skincare, Clairol and Leaked Labs.

The New York agency calls itself an agency for modern beauty, covering aesthetics, beauty, personal care and wellness. Its services run from brand identity and creative to social media and creator content, live shopping, gifting and seeding, influencer and KOL partnerships and media relations.

Beautiful Sparks' portfolio page lists work for Victoria Beckham Beauty, Juvia's Place, Glowdry and Trio Beauty. It does not describe what it did for each, and says its 2026 case studies are "going live soon".

The Sydney agency works with beauty, fashion and lifestyle brands in the US, UK, Asia and Australia. Its services cover brand positioning and identity, packaging design, storytelling and community campaigns, digital advertising and trend briefings.

Helen + Gertrude's beauty page describes a product launch for a skincare brand: a photoshoot produced assets for paid campaigns that reached 311 million impressions. A TikTok campaign aimed at nurses drew 45k users who watched more than half of the video. The text does not name either client; the page illustrates its beauty work with Curél and Bioré product imagery.

The Rochester, New York agency works with established beauty brands on data-informed creative, social commerce, influencer activations and paid media. Its services include brand strategy, production, web and UX, media planning and buying, and measurement.

Ellips, a hair vitamin brand entering the US, entrusted MSLK with its launch strategy and e-commerce site; MSLK reports month-on-month increases of 217% in sales and 200% in conversion rate. For Colorproof, a color-safe haircare brand, it reworked brand architecture, identity and packaging; Colorproof's brand manager says the architecture work helped the team "identify gaps" and prioritize line extensions. Its Amazing Lash Studio campaign for the lash franchise reports a return of 14 times the media spend.

Its services run from brand strategy, naming and identity to structural and luxury packaging design, web and e-commerce design including Amazon, marketing campaigns with email and influencer promotions, and retail launch support.

Pull's homepage features its work for Schwarzkopf Professional, a campaign it calls the brand's most successful of the year, without a figure. It also lists consumer research for premium skincare brand Zelens, brand strategy for TROPIC Skincare and the creation of At1, a beauty brand for online retailer allbeauty.

The London agency describes itself as insight-driven storytelling for health, beauty and luxury brands, covering brand strategy and design, creative campaigns and social, and UX and UI. Its one case with published sales figures on the pages read is for Symprove, a probiotic brand.

Forge's case studies (opens in a new tab) include one beauty case: "Driving 3.6x ROAS for a hemp skincare brand in a restricted ad environment", for an unnamed client.

Forge covers email and SMS, SEO, social, branding, influencer and affiliate programs, Shopify, Meta and paid search for beauty brands. Its FAQ, read in October 2026, suggests a minimum of 8 to 20 UGC assets a month for most growing beauty brands, depending on spend and products, and expects SEO to take three to six months to show traction and six to 12 months for compounding growth. It describes fees as depending on goals and growth stage, without figures.

The client logos on GCC's beauty page are mostly med spas and plastic surgery practices, with Younique among them, and the page describes no beauty case. The page offers go-to-market strategy, branding and paid social for beauty, cosmetics and skincare brands selling online, and mentions "affordable, transparent pricing" without figures.

The Orange County firm describes itself elsewhere on the page as a medical consulting and aesthetic marketing agency for plastic surgeons, med spas and cash-pay practices.

Jhalak Shah, co-founder of Diam Beauty, gives HavStrategy a testimonial on its beauty page, which reports 8.5x ROAS for Diam Beauty in the second month of the engagement. The same page reports 4.84x ROAS for Thou Beauty within two weeks of campaign launch.

HavStrategy runs performance marketing, social, influencer, SEO, conversion and retention work for luxury, clean, Ayurvedic, K-beauty and D2C skincare brands, and lists India, the UK and the UAE as markets. Its FAQ, read in October 2026, says skincare marketing retainers in India typically run from ₹50,000 to ₹3,00,000+ a month, with ad spend separate, without stating its own fee. It adds that D2C beauty brands in India spending ₹1 to 5 lakh a month on ads typically target a blended ROAS of 3 to 5x within 90 days.

K2L's aesthetics and beauty page reports a 250% increase in online sales for Gloh Beauty and 129% more page-one search positions for Beauty Bay. Its other results there are inquiry increases for aesthetics clinics, such as 170% for Amanda Azzopardi Aesthetics. The sector page gives no period for any of them.

The Salford agency's sector page covers brand, website and digital marketing for aesthetics and beauty businesses.

For Townhouse, a salon group opening locations across the UK, Peaky reports a 6.83 ROAS three months into running paid social. It also reports year-on-year increases of 1,063% in purchases and 1,277% in revenue through PPC, without the baseline. The case was posted in 2024. An Umberto Giannini case (opens in a new tab) from 2021 reports PPC and social media traffic gains.

Peaky's beauty services cover SEO strategy, technical SEO, content and link building, alongside paid social, PPC and Amazon ads. Its FAQ (opens in a new tab) says work typically begins with a three-month initial agreement, then moves to a monthly rolling basis, and that SEO usually shows meaningful results within six to 12 months.

s360 UK says it has worked with ARK Skincare since 2016 and helped grow the brand to six times its size in three years, through paid social, SEO, email, paid search and e-commerce consulting. Katie Sangers, ARK's e-commerce manager, calls the agency "a valued agency partner".

The beauty page, at the reloaddigital.co.uk address, carries the s360 UK name. It says the team has worked across skincare, body care, hair care, grooming, fragrance and cosmetics since 2009.

Stylophane lists Bare Minerals and Nars among the brands it has run social media whitelisting for, alongside fashion names such as Gucci and Free People. It says its merchandising tool lifts online revenue by 20 to 25% on average, without a client or period, and its beauty page offers performance case studies on request.

The New York agency says it has more than 20 years of social media advertising experience for fashion and beauty brands, covering Meta, TikTok, Pinterest, Snapchat and YouTube ads, search, shopping and retargeting.

Cashmere Hair has earned over $700k in revenue through Klaviyo email with The Media Captain's help, the agency reports, and Boss Gal Beauty, a Columbus med spa, grew from one location to four while it handled web design, social, paid advertising and SEO. Neither result gives a period.

The agency also owns DermWarehouse, a dermatologist-owned skincare e-commerce site it reports at $5MM in annual revenue and 500k annual website visitors. Its beauty page covers SEO, paid search and social, email, reviews and web design.

Top Growth's beauty case page reports an 81% year-on-year lift in blended Meta and Google ROAS for C Curl, and a 114% revenue increase in six months for an unnamed scientific skincare brand.

The beauty page covers paid social and creator ads, search, and Klaviyo email and SMS for DTC beauty brands. Its case-page FAQ asks for annual paid-media spend of at least $100K, with a sweet spot of $100K to $25M in annual revenue. It publishes a fee range of $2,000 to $10,000 a month for brands doing $100K to $25M in annual revenue, month-to-month terms with a 30-day notice period and a first-month money-back guarantee. The same page's comparison table shows $3K to $10K a month, so confirm the fee for your scope.

For Living Beauty, a Canadian skincare and makeup retailer, Web Tonic reports that organic clicks rose from 4,458 to 9,784 (119%) comparing August 2025 to July 2026 with the same months a year earlier. Organic impressions rose from 402,490 to 1,007,144, measured in Search Console with paid traffic excluded. A paid search program ran on the same catalog during that period.

Web Tonic's services are PPC, paid social, SEO, email and SMS, creative and web development. Beauty, personal care and wellness is one of the client categories on its client page (opens in a new tab); its industries page has no beauty entry. The client page also shows Dashing Diva and Native, whose results inBeat publishes.

For Bioré's limited-edition launch at selected Costco stores, Blue Wheel partnered with 12 micro to macro creators, geo-targeted paid posts to areas where the product was stocked and emailed subscribers within 50 miles of those stores. The case, posted in 2025, reports 8.6M creator impressions and a 56.7% email open rate. Danielle Buob, Bioré's senior brand manager, says the approach made the launch "a huge success".

The beauty page names Sol de Janeiro, Elemis, Jack Black, Biore and Grande Cosmetics among its beauty clients and reports a 2,394% year-on-year increase in Prime Day Amazon ad sales for Sol de Janeiro, without a year. Services include Amazon ads and DSP, retail media, TikTok ads and TikTok Shop, influencer, social, SEO, paid social and email.

Cuker rebuilt Fragrance.com's brand presentation and website to lift conversion. Michael Nadboy, Fragrance.com's chief marketing officer, says Cuker "delivered a final product that successfully elevated the customer experience". The case gives no conversion figure. Its HydraFacial case (opens in a new tab) covers UI, app and digital style guide work, which the agency counts as 6+ projects and 100+ digital layouts.

The beauty and wellness page covers awareness campaigns, e-commerce sales and driving shoppers to retail. Cuker's service list runs from branding and creative to paid social and search, SEO, Amazon, retail media and retail expansion, influencer and connected TV.

Velox reports a 302% increase in Google Shopping campaign revenue for Thrive Causemetics, with a 12.8x ROAS across search campaigns and $14.03M in revenue, without the period or baseline. Tim G., Thrive's head of growth and acquisition, says the brand is "happy with the growth" of the partnership. The case was published in 2026.

Velox lists organic and AI search, paid search and social, Amazon and retail media, programmatic and analytics. Its beauty page names clients including IMAGE Skincare, Juice Beauty, Tula Skincare, Mario Badescu and Thrive Causemetics.

Creative Milkshake's ads for RéVive Skincare, a luxury skincare brand, came in at 43% lower customer acquisition cost and 25% higher ROAS than the brand's usual creatives in the same ad account, according to the case. Since the partnership began in May 2023, Meta's share of RéVive's monthly budget rose from 65% to 72%.

The agency produces performance creative and UGC for Meta and TikTok, from research and scripts to creator production and testing. It files the RéVive case under beauty.

inBeat's case studies report that Dashing Diva cut customer acquisition cost by 24% while increasing ad spend by 100%; the case is filed under beauty and fashion. Its Native case (opens in a new tab) reports more than 1,000 photo and video assets from micro-creators across five collection releases, over twice the initial content target.

Beauty and lifestyle is one of the eight industries on its industries page, described as creator content that educates fast and converts in-feed, with UGC, influencer, performance creative and TikTok Shop work. inBeat's homepage FAQ says engagements start with a free discovery call.

Socially Powerful's IT Cosmetics campaign for L'Oréal worked with over 50 influencers and reports 35M views, 3M engagements and sold-out product lines; the case was posted in 2023. Its beauty page lists other beauty cases, including Medik8 (486% follower growth), The Body Shop in the Middle East (15% sales uplift), Biolage, Revlon and Azzaro.

Its beauty work covers influencer strategy, creator partnerships, social commerce and paid media, with content distributed across Instagram, TikTok, YouTube and blogs.

Goat has worked with NIVEA since 2019 to build the brand's cultural relevance with younger audiences. The case reports more than 3,000 pieces of content and 65,000,000 engagements over five years, and says Goat is now the UK influencer agency of record for NIVEA, Eucerin and Elastoplast.

Goat's services run from creative strategy and influencer discovery to content production, influencer-led paid media and commerce, brand ambassador programs and events.

SPINX's Wet n wild redesign and e-commerce build reports 600,000 average monthly visitors, 48% returning visitors and a 37% bounce rate, without a period; the case lists 2016 web awards for the site. Its beauty page also features website work for Physicians Formula and Audrose.

SPINX designs and builds websites for beauty and skincare brands, and offers a free competitor analysis audit.

The Beauty of Marketing publishes testimonials from beauty practitioners, among them Lisa of LK Deluxe Aesthetics and a brow technician whose site and online academy it built. Its homepage reports more than 100 beauty websites built.

The London business offers a dedicated website build day through its VIP Design Day (opens in a new tab) at $2,750, with a 50% deposit and the balance due on completion. Strategy and preparation happen beforehand, and clients share feedback during the day. Its homepage offers a VIP Shopify Week at a $5,000 fixed rate for e-commerce. The design day includes up to five pages, copywriting, integration with a compatible existing booking platform, seven days for design amendments and 30 days of post-launch technical support; extra pages cost $150 each and branding $999. One section of the same page shows the day at $1,995, so confirm the current price.