There is a conversation that I seem to have over and over again with agency owners.
They tell me about their business, and how they are growing.
Every year more revenue and more employees.
Yet their personal income is still low…
They keep “reinvesting in the business” and if they could just make it over this next hump then their profits would go up and they could take home more pay.
This conversation happens time and time again…
In this article, I want to share why an agency owner with a low personal income need to make some serious changes.
At this time of year, it is inevitable that you will come across a handful of posts from various bloggers and publications about setting goals for 2017.
As you read through many of those, you may find yourself inspired, jacked up, and ready to dive head first into an epic new year!
And as a result, you may set a handful of big goals that would be difficult, if not entirely impossible to achieve.
Yet in this post, I want to present a different view on goal setting.
One of the fastest ways for any individual to make positive change in their life is to set goals, and then work at achieving them.
Every quarter, I do a quarterly review where I review my previous quarter and set goals for the upcoming quarter.
Below you will see a list of my quarterly goals I set for Q1 with the actual outcomes for each of those goals. Then I also dive into detail about what went well, and what didn't.
I encourage you to take this format and apply it to your own life and do your own Quarterly review.
If you are going to be a freelancer for a living, it is essential that you have a side project.
It is not a maybe, it is a must have.
Side projects are what fuel your creative energy, allow you to practice your skills, and will ultimately become the the primary projects that shape the course of your life.
My goal with this post is to share with you the reasons why every creative must have a side project
It is easier to read a book than to write one. It is easier to watch a move than create a short film. It is easier to look at other peoples art, than it is to create your own.
If you do good work and find yourself consistently getting booked with more, bigger and better projects, then you will no doubt be faced with the challenge of growth.
Do you hire a team? Do you try to take it all on? Do you raise your rates?
My goal with this post is to not give you the answers, but instead challenge you to think about growth in a different way.
Over the course of my career I have started companies, left them, and failed at others. I have invested time, energy and money into each of those with little to nothing to show for them years later.
All of the time, money and energy that I put into those companies yielded me little to no long term gain.
But there is one investment that has been worth every penny and every second. ...