Influencer Marketing Platforms and Software: 33 Options Compared

Greg Boyer of Veradek Outdoor, quoted on Aspire's services page, says running Partnership Ads from creators' handles brought "$400k in sales in just two months". Aspire's homepage also credits its affiliate tools with "200% affiliate growth, one holiday season" for Fable Home.

The platform covers creator discovery, content approval, affiliate links, payments and workflow automation, and Aspire sells agency services, including creator content for ads, alongside it. No prices appear on the pages read; the site offers a demo.

Creator.co's stories page features Poleberg, which it says "Drove $66.5K via Influencers". The platform is built around London, an AI agent, and covers discovery, outreach, campaign management, content approvals, payouts and performance tracking. Brands can "run campaigns yourself or partner with our in-house experts"; the Managed plan includes a dedicated account manager and up to five creator collaborations a month. The pricing page offers a 14-day free trial with no credit card required, and extra credits cost $99 for 100.

CreatorIQ's homepage leads with a customer story, "Nestlé Unifies Creator and Paid Media with CreatorIQ", and says it is "Trusted by 1,300+ of the world's most innovative brands and agencies". Its page for global enterprises quotes Nestlé Health Science on running several brands' creator programs and rosters in one place.

The platform is built for that scale: shared reporting across sub-brands and regional offices, permissions by team, brand-safety screening and an API for connecting sales and other first-party data. Prices are given on a call. CreatorIQ acquired Tribe Dynamics in 2021, and tribedynamics.com now sends visitors to it.

Rachel Bouvier, senior digital analyst at Benefit Cosmetics, is quoted on the influencer product page describing how Benefit uses Emplifi Social, Emplifi's social media product, to compare engagement across global, local and influencer content. Emplifi says its influencer product "gives enterprise brands a single system to discover, vet, and manage creators at scale", searching "30M+ creator profiles".

Emplifi was formerly Socialbakers, and socialbakers.com now redirects to it. Its pricing page lists social media packages from $1,249 a month but does not say whether influencer management is included, so no influencer price is published.

Samantha Dorin, marketing lead at Monaeo, is quoted on Feedspot's testimonials page saying Feedspot built a list of more than 700 bloggers in tax and fintech for its PR program. Feedspot's influencer search returns websites and YouTube channels by topic, with unlimited results and exports on paid plans. Its published offer is creator search and contact lists; plan separately for campaign operations.

Rookie, a nutritional supplement brand, generates "$53+ in EMV for every $1 spent" each month, according to a GRIN case study published in 2024. GRIN's case-study index also features MVMT and Baby Brezza.

GRIN calls itself a creator operating system, with an AI assistant, Gia, that recruits and contacts creators, reviews applications and checks content against the brief while your team approves. Plans are priced by monthly usage credits, with no charge per seat: 2,000 credits on Starter, 7,500 on Growth and 20,000 on Scale. Growth adds multiple brands.

Heepsy says it is "Trusted by 50K+ brands and agencies" and shows logos including Birchbox, Burga and CabinZero. It searches "20M+ creators" on Instagram, TikTok, YouTube and LinkedIn by niche, location, audience size and engagement, and flags fake followers before outreach.

Coffee Meets Bagel, a dating app, used HypeAuditor for influencer discovery, according to one of its case studies; another features Taj Exotica Resort & Spa in Dubai. The platform finds, vets and activates creators, analyzes competitors and builds media plans, with audience analytics meant to show "the true quality of any creator account". Its pricing address showed product information with no prices on the day it was read.

Influencers Club's customer stories include Kajabi, which matched creator sign-ups with social data, and Pearpop. It sells "discovery and enrichment of 340M+ creators with emails", an API and a fully managed agency service.

Air France, Kellogg's, Netflix, Pernod Ricard and Samsung are among the customer logos on Influencity's homepage, with agency groups such as Dentsu and Havas. The platform covers discovery, audience and brand-safety analysis, relationship management, outreach, campaign management, affiliate code tracking and reporting, plus scheduling and social listening. Prices come from the plan data on its pricing page.

A creator campaign IZEA ran for Lidl's digital leaflet exceeded impression targets by 137%, according to IZEA's case studies; another reports that creators promoting New York Bakery at Walmart generated "over 308,000 product cartings". Its homepage shows logos including Disney, Amazon, Walmart and Nike. IZEA sells ZED, a platform for planning, running and measuring creator campaigns, and runs campaigns for brands. TapInfluence's address now leads to IZEA. No prices appear on the pages read.

Allergan, Club Med, Unicef and the New York Islanders appear among the customers on Julius's homepage, with agencies such as Dentsu and M&C Saatchi. It searches profiles across eight social networks, and "our team of analysts works on every profile". Its homepage logo carries the line "A Triller Company", and the articles it features date from 2022 and 2023, so ask how the product is being developed. No prices appear on the pages read; the site offers a demo.

Tommy Hilfiger "drove $140M in EMV growth" with a global influencer strategy run on Lefty, according to a Lefty case study; another reports "+1013% ROI on TikTok" for Sephora Collection. Clarins UK's PR department is quoted on its homepage. Lefty offers discovery, relationship management, campaign reporting and consulting services, with "custom pricing tailored to the size and scope of your influencer marketing program".

Gareth Crew, who leads social and digital communications for Canon in EMEA, is quoted on Meltwater's influencer page: "We use Meltwater's Influencer Marketing Platform almost every day to search for micro and nano influencers." The product covers discovery, campaign management, discount-code tracking and reporting for global teams, agencies and ecommerce. Klear's address now redirects to this page. Meltwater's pricing page says "each Meltwater contract is individually tailored", and that most partnerships run on annual agreements with a minimum term of 12 months.

MightyScout's 2020 Bolt case study describes a two-person team managing more than 500 influencers; Bolt's influencer lead says tracking that used to take six to eight hours now takes 10 to 15 minutes. The platform finds creators, sends outreach, ships products, auto-captures Stories and reports on campaign ROI.

Modash says "2,600+ in-house teams" run paid partnerships, gifting and affiliates on it, and its customers page quotes named users, including an influencer marketing team lead and a creator partnerships manager. It calls itself a "Shopify-first influencer marketing platform" to find creators, manage partnerships, track performance and pay creators.

Jimmy Dean "lifted conversion by 130% with recipe videos created and published through partnrUP's managed services", according to a partnrUP case study published in 2025; its case studies also include Lenovo. The platform assigns AI agents to discovery, recruitment, approvals and commerce integrations, and its Scale tier is "Full Campaign Execution, 'Done-For-You' by partnrUP". The Gen.video and Lionize addresses now lead to partnrUP's site.

Boardroom Socks is quoted on Refersion's homepage saying its affiliate traffic "converts 5x higher than the rest of our traffic". Refersion runs influencer and affiliate programs for creators, brand ambassadors, bloggers and a brand's own customers, with commission rates set by performance and referral sales tracked automatically.

Duradry, a deodorant brand, reports a 29% decrease in customer acquisition cost from working with creators on Shopify Collabs, according to Shopify's customer story, with more than 250 creators in its partner network and over $50,000 in affiliate sales in under seven months.

Collabs runs inside the Shopify admin: brands search creator profiles, add an application page to their store, invite creators they already know and pay commissions. It is free to install for Shopify merchants on eligible plans; commission payments carry a 2.9% processing fee paid by the merchant. Dovetale's address now leads to Collabs.

Care to Beauty, an online beauty retailer, reports a 75% reduction in the time it spends analyzing creator profiles using Sprout Social Influencer Marketing. Its 2025 case study also reports a tenfold increase in influencer-attributed sales on Black Friday 2024, compared with the program's previous sales period. Tagger, another influencer platform, is now this product.

The platform finds creators by topic, scores their fit with the brand, flags brand-safety risks in past content and runs outreach, contracting, content approvals and payments in one workflow. Sprout's pricing page lists influencer marketing as its own product ("No Sprout plan required") without a price.

Junglück, a Storyclash customer, used it to "cut CAC by 36%, and boost new customer share by 23%", according to its customers page, which also features Pets Deli and Westwing. Storyclash surfaces creators and brand and competitor mentions across Instagram, TikTok and YouTube and archives Instagram Stories for up to 12 months. Its homepage announces that Storyclash and Kolsquare are joining forces.

ABOUT YOU cut its CPA by 49% with The Cirqle, according to a story on The Cirqle's homepage, which also features a LOOKFANTASTIC campaign with an 11x ROAS and a 76% ROAS uplift for Zelesta. The platform shows a creator's historic ROAS, ad spend and revenue before you contract, tracks first-party attribution and runs campaigns across Meta, TikTok and Shopify. No prices appear on the pages read.

Upfluence reports more than 11 million in cumulative audience reach for a Marriott Bonvoy campaign run by its influencer marketing management service. Its case-study index also reports "$15.4M Sales for Farfetch". The platform searches a "14M+ creators database", personalizes outreach with its Jaice AI, runs affiliate programs and charges "zero fees on tracked sales" on its middle tier.

BrandBacker's homepage tells how Studio Gear Cosmetics used its influencer team for product feedback, and how Markwins used its tools to find influencers for a makeup line launched with the band One Direction. It connects brands with "over 50,000 bloggers and influencers" and displays their content on brands' sites. No prices appear on the pages read.

Collabstr links case studies for Mane Theorie, Orangetheory and Avery from its homepage. Brands can hire listed creators or post a campaign for creators to apply, chat before hiring, track live post analytics and pay through the platform.

#paid's case studies say IKEA used creator marketing "to drive in-store traffic and decrease the cost per visit by 40%", and that Sephora's Diwali campaign reached 96% positive sentiment (a case dated 2025 on its site). Brands and creators find each other on the marketplace, a team of experts builds the creative strategy, and #paid reports that "92% of creator matches are approved in the first round". No prices appear on the pages read.

Insense's case studies report that Fling sourced "6x more creators & 100K+ views with product seeding". The marketplace covers UGC, influencer posts, product seeding, Partnership Ads, TikTok Spark Ads and affiliates, and Insense sells managed services. Its pricing page says creator payments "must be budgeted separately", and a trial upgrades to the quarterly Brand plan unless you cancel at least 48 hours before it ends.

Celisse Ng, marketing manager at L'Occitane, is quoted on Bazaarvoice's Creator Marketing page recommending it for its insights on creators and its tracking and reporting. Bazaarvoice's team will "source, brief, negotiate, and vet creators", drawing on nano and micro creators from its network. Creator Marketing is one of the packages on its pricing page, with no prices shown.

inBeat reports that HelloFresh "cut global acquisition costs by 20%, with campaigns across 17 countries". Its case studies also include Yubo, which grew monthly sign-ups by 35% through organic creators and paid amplification.

inBeat is an agency. It works with creators of every size, from nano and micro to celebrity, and evaluates creators on audience demographics, engagement authenticity, category relevance, content quality and past campaign performance. It once sold a self-serve influencer database. It has since removed that database to focus on a free toolkit of calculators and ad mockup tools at inbeat.co, and no longer offers its own discovery or outreach tools. No prices appear on the pages read.

An Experian campaign Influential ran on Snapchat with named creators had a click-through rate 44% above Snapchat benchmarks, according to its work page. Influential describes itself as matching brands to influencers with AI and data, behind an "always-on platform", and Captiv8, an influencer platform, "has been integrated into Influential". No prices appear on the pages read.

Erin McBrayer, senior brand marketing manager at Carly, is quoted on InfluencersFriend's homepage saying it "allowed us to expand our influencer and affiliate marketing programs globally". The company finds creators who fit and handles outreach, negotiation, management and reporting, while the brand approves each partnership. It reports 10 years of experience and more than 10,000 creator conversations. Its management fee is payable only when your team approves a creator partnership; the amount is not published.

AARP, Nike, Verizon, Mattel and Texas Parks & Wildlife are among the client logos on Markerly's homepage. Markerly describes itself as "a full-service influencer marketing agency running creator campaigns since 2012", covering strategy, vetted creators, content, activation and measurement, with specialties that include government agencies, public health and nonprofits. No prices appear on the pages read.

NeoReach reports "$350M+ in creator spend managed for NVIDIA, Netflix and Walmart" and lists 62 case studies, including Netflix, NVIDIA, Walmart, FIFA and Macy's. Companies can use its managed-service teams or its self-service platform, and its API offers "400+ endpoints built on a 250M-creator graph". Its pricing page sets a $50,000 minimum engagement for full-service campaigns, with UGC content programs from $10,000, priced per campaign, per project or as a monthly retainer.